Autores
Nelson Oly Ndubisi, James Agarwal
Fecha de publicación
2014/6/30
Revista
Journal of Business & Industrial Marketing
Editor
Emerald Group Publishing Limited
Descripción

Purpose

– The purpose of this paper is to examine how innovation and entrepreneurial orientation (EO) affect organizational performance on quality in Asian small enterprise context.

Design/methodology/approach

– Drawing from the strategic management literature, we hypothesize and test the direct and indirect relationship between EO, innovation and quality performance in the context of small information technology (IT) firms in an Asian economy. Data analyses follow standard procedures for testing direct and mediating effects.

Findings

– Findings indicate a significant direct and indirect positive relationship between EO dimensions and three types of innovation and quality performance. Innovation mediates in the relationship of EO with quality performance.

Research limitations/implications

– The paper …
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