| Brokering Intercultural Relations in the Rainbow Nation: Introducing Intercultural Marketing L Vorster, E Kipnis, G Bebek, C Demangeot Journal of Macromarketing, 0276146719875189, 2019 | | 2019 |
| Beyond the Logic of ‘Open Doors’: Advancing Marketing for Social Inclusion from a Consumer Empowerment Perspective E Kipnis, S Cross, C Demangeot, MHJ Lin, L Vorster, S Kearney, C Pullig, ... EasyChair, 2019 | | 2019 |
| EasyChair Preprint E Kipnis, S Cross, C Demangeot, MHJ Lin, L Vorster, S Kearney, C Pullig, ... | | 2019 |
| Typologies of eco-friendly consumers, and emotions attached to eco-labels and scepticism of eco-labels A Kumar, G Bebek, M Carrigan, C Bosangit | | 2018 |
| How green is green?: Exploring the eco-label positioning in UK market A Kumar, G Bebek | | 2017 |
| The role of marketing in building the “new” South Africa: Perpetuating or reducing consumer vulnerability? L Vorster, Y Kipnis, G Bebek Proceedings of the 2017 European Marketing Academy (EMAC) Conference, 2017 | | 2017 |
| Case 27 ‘We don’t do walking away’ B Samra, S Castle, G Bebek International Cases in the Business of Sport, 240-255, 2017 | | 2017 |
| Case 3 If the quenelle is racist, then ‘all priests are paedophiles’ and pineapples will be banned G Bebek, S Castle, E Kipnis International Cases in the Business of Sport, 42-50, 2017 | | 2017 |
| If the quenelle is racist, then ‘all priests are paedophiles' and pineapples will be banned G Bebek, S Castle, E Kipnis, S Chadwick, D Arthur, J Beech International Cases in the Business of Sport, 20-28, 2017 | | 2017 |
| We don't do walking away B Samra, S Castle, G Bebek, S Chadwick, D Arthur, J Beech International Cases in the Business of Sport, 218-233, 2017 | | 2017 |
| Any publicity is good publicity? Nike's controversial campaigns and management of celebrities S Castle, G Bebek International Cases in the Business of Sport, 87, 2017 | | 2017 |
| Turkish Consumers' Response to Westernised Ethical Consumption Culture: an Acculturation Theory Approach G Bebek The Association for Consumer Research, 2017 | | 2017 |
| Special Session Gazing into the Shadows: Contemplating the Research Agenda for the Dark Side of Brands and Branding C Pullig, E Kipnis, M Breazeale Marketing at the Confluence between Entertainment and Analytics, 735-744, 2017 | | 2017 |
| Towards a counter-branding framework: understanding branding in wholesale illicit drug supply chains to dismantle value of illicit brands: Special Session Gazing into the … E Kipnis, C Pullig, G Bebek Academy of Marketing Science: 19th World Marketing Congress, 2016 | | 2016 |
| Identification of the Values Link: Influence of cultural values on individual consumer attachments towards organic milk in Turkey and the UK G Bebek, J Haddock-Fraser, C Stoian, B Lowe | | |
| A Conjoint Framework of Means-End-Chain (MEC) Analysis and Schwartz Value Survey (SVS) for the Case of Socially Responsible Consumer Behaviour: Organic Milk Purchase in the UK … G Bebek, J Haddock-Fraser, C Stoian | | |
| An exploratory study of consumer emotions evoked by eco-labels and the impact on ethical purchase intention A Kumar, G Bebek, M Carrigan, C Bosangit | | |
Eva KipnisSenior Lecturer in International Marketing, University of SheffieldDirección de correo verificada de sheffield.ac.uk
