Gillian Sullivan Mort
Gillian Sullivan Mort
Professor of Marketing La Trobe University
Dirección de correo verificada de latrobe.edu.au
TítuloCitado porAño
International Marketing
GJ Cateora, P, Sullivan Mort, G, D'souza, C, Taghian, M, Weerawardena, J
McGraw Hill, 2008
2871*2008
Investigating social entrepreneurship: A multidimensional model
J Weerawardena, GS Mort
Journal of world business 41 (1), 21-35, 2006
14302006
Social entrepreneurship: Towards conceptualisation
G Sullivan Mort, J Weerawardena, K Carnegie
International journal of nonprofit and voluntary sector marketing 8 (1), 76-88, 2003
10342003
Conceptualizing accelerated internationalization in the born global firm: A dynamic capabilities perspective
J Weerawardena, GS Mort, PW Liesch, G Knight
Journal of world business 42 (3), 294-306, 2007
8612007
Networking capability and international entrepreneurship: How networks function in Australian born global firms
G Sullivan Mort, J Weerawardena
International Marketing Review 23 (5), 549-572, 2006
6382006
Sustainability of nonprofit organizations: An empirical investigation
J Weerawardena, RE McDonald, GS Mort
Journal of World Business 45 (4), 346-356, 2010
3382010
The consequence of appraisal emotion, service quality, perceived value and customer satisfaction on repurchase intent in the performing arts
M Hume, G Sullivan Mort
Journal of Services Marketing 24 (2), 170-182, 2010
2402010
Privacy, risk perception, and expert online behavior: An exploratory study of household end users
J Drennan, G Sullivan, J Previte
Journal of Organizational and End User Computing (JOEUC) 18 (1), 1-22, 2006
1682006
Understanding service experience in non-profit performing arts: implications for operations and service management
M Hume, GS Mort, PW Liesch, H Winzar
Journal of Operations Management 24 (4), 304-324, 2006
1582006
Mobile digital technology: Emerging issue for marketing
GS Mort, J Drennan
Journal of Database Marketing & Customer Strategy Management 10 (1), 9-23, 2002
1502002
Exploring repurchase intention in a performing arts context: who comes? and why do they come back?
M Hume, GS Mort, H Winzar
International Journal of Nonprofit and Voluntary Sector Marketing 12 (2 …, 2007
1472007
Learning, innovation and competitive advantage in not-for-profit aged care marketing: A conceptual model and research propositions
J Weerawardena, G Sullivan-Mort
Journal of Nonprofit & Public Sector Marketing 9 (3), 53-73, 2001
1452001
Marketing m-services: Establishing a usage benefit typology related to mobile user characteristics
GS Mort, J Drennan
Journal of Database Marketing & Customer Strategy Management 12 (4), 327-341, 2005
1432005
Advancing entrepreneurial marketing: Evidence from born global firms
GS Mort, J Weerawardena, P Liesch
European Journal of Marketing 46 (3-4), 542-561, 2012
1392012
Satisfaction in performing arts: the role of value?
M Hume, GS Mort
European journal of marketing, 2008
1272008
Competitive strategy in socially entrepreneurial nonprofit organizations: Innovation and differentiation
J Weerawardena, GS Mort
Journal of Public Policy & Marketing 31 (1), 91-101, 2012
1092012
The effect of product type on value linkages in the means‐end chain: implications for theory and method
GS Mort, T Rose
Journal of Consumer Behaviour: An International Research Review 3 (3), 221-234, 2004
1042004
Mobile communications: a study of factors influencing consumer use of m-services
GS Mort, J Drennan
Journal of Advertising Research 47 (3), 302-312, 2007
892007
The role of the market sub-system and the socio-technical sub-system in innovation and firm performance: A dynamic capabilities approach
J Weerawardena, GS Mort, S Salunke, G Knight, PW Liesch
Journal of the Academy of Marketing Science 43 (2), 221-239, 2015
832015
Social media and value co-creation in multi-stakeholder systems: A resource integration approach
SP Singaraju, QA Nguyen, O Niininen, G Sullivan-Mort
Industrial Marketing Management 54, 44-55, 2016
652016
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