Antonio Navarro García
Antonio Navarro García
Catedrático de Marketing (Universidad de Sevilla)
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Implications of perceived competitive advantages, adaptation of marketing tactics and export commitment on export performance
A Navarro, F Losada, E Ruzo, JA Díez
Journal of world business 45 (1), 49-58, 2010
2602010
Antecedents and consequences of firms' export commitment: An empirical study
A Navarro, FJ Acedo, MJ Robson, E Ruzo, F Losada
Journal of International Marketing 18 (3), 41-61, 2010
1432010
Project to improve knowledge management and key business results through the EFQM excellence model
A Calvo-Mora, A Navarro-García, R Periañez-Cristobal
International Journal of Project Management 33 (8), 1638-1651, 2015
1262015
Merchandising: teoría y práctica.
EC Díez de Castro, L Bercebal, F Javier
1231996
External environment and the moderating role of export market orientation
A Navarro-García, J Arenas-Gaitán, FJ Rondán-Cataluña
Journal of Business Research 67 (5), 740-745, 2014
1012014
Integrated model of export activity: Analysis of heterogeneity in managers' orientations and perceptions on strategic marketing management in foreign markets
A Navarro, FJ Acedo, F Losada, E Ruzo
Journal of Marketing Theory and Practice 19 (2), 187-204, 2011
982011
Resources and international marketing strategy in export firms: Implications for export performance
E Ruzo, F Losada, A Navarro, JA Díez
Management Research Review 34 (5), 496-518, 2011
922011
The influence of price and brand loyalty on store brands versus national brands
FJ Rondán Cataluña, AN García, I Phau
Int. Rev. of Retail, Distribution and Consumer Research 16 (4), 433-452, 2006
682006
Antecedents and consequences of export entrepreneurship
A Navarro-García, ACM Schmidt, M Rey-Moreno
Journal of Business Research 68 (7), 1532-1538, 2015
562015
Excellence management practices, knowledge management and key business results in large organisations and SMEs: A multi-group analysis
A Calvo-Mora, A Navarro-García, M Rey-Moreno, R Perianez-Cristobal
European Management Journal 34 (6), 661-673, 2016
532016
Global model of export performance: Moderator role of export department
A Navarro-García, J Arenas-Gaitán, FJ Rondán-Cataluña, M Rey-Moreno
Journal of Business Research 69 (5), 1880-1886, 2016
492016
Drivers of export entrepreneurship
A Navarro-García
International business review 25 (1), 244-254, 2016
462016
Toward an international code of franchising
J Gámez-González, FJ Rondan-Cataluña, EC Diez-de Castro, ...
Management Decision 48 (10), 1568-1595, 2010
462010
Proposing new variables for the identification of strategic groups in franchising
FJR Cataluña, AN García, ECD De Castro
International Entrepreneurship and Management Journal 3 (4), 355-377, 2007
422007
Compromiso, recursos, emprendimiento exportador y resultados empresariales
A Navarro-García, M Rey-Moreno, R Barrera-Barrera
Revista de Administração de Empresas 57 (2), 135-147, 2017
412017
Organizational learning capability and open innovation
M Peris-Ortiz, CA Devece-Carañana, A Navarro-Garcia
Management Decision 56 (6), 1217-1231, 2018
392018
Influencia de la estrategia de expansión internacional y de las características empresariales sobre el resultado exportador de la empresa
F Losada Pérez, E Ruzo Sanmartín, JM Barreiro Fernández, ...
Información Comercial Española, 255-272, 2007
38*2007
El papel de la invarianza factorial en la validación del constructo calidad de servicio electrónico
R Barrera-Barrera, A Navarro-García, M Peris-Ortiz
Revista Europea de Dirección y Economía de la Empresa 24 (1), 13-24, 2015
352015
The importance of an export-oriented culture for export performance
A Navarro-García, FJ Rondán-Cataluña, FJ Acedo-González
European Journal of International Management 7 (3), 254-277, 2013
352013
The impact of affective and cognitive app experiences on loyalty towards retailers
S Molinillo, A Navarro-García, R Anaya-Sánchez, A Japutra
Journal of Retailing and Consumer Services, 101948, 2019
332019
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Artículos 1–20