Frans Melin

Frans Melin

Lund
Dirección de correo verificada de fek.lu.se
Citado por 960
Brand management Brand orientation Market orientation Human resource management
Johan Gromark

Johan Gromark

Lund university
Dirección de correo verificada de label.se
Citado por 279
brand orientation corporate branding market orientation brand management place branding
Holger J. Schmidt

Holger J. Schmidt

Professor of Marketing, Koblenz University of Applied Sciences
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Citado por 226
brand management social businesses internal branding brand orientation
Christoph Sommer

Christoph Sommer

Media Economics and Management, University of Zurich
Dirección de correo verificada de ipmz.uzh.ch
Citado por 74
Media Management Market Orientation Brand Orientation Success Factor Research in the Media
Rudy Tobing

Rudy Tobing

Swiss German University, BINUS Business School
Citado por 3
brand orientation marketing strategy & Branding