Rosa Chun
Rosa Chun
Professor of Global Leadership, Reputation and Responsibility
Dirección de correo verificada de ucd.ie
TítuloCitado porAño
Corporate reputation: Meaning and measurement
R Chun
International Journal of Management Reviews 7 (2), 91-109, 2005
9352005
Corporate reputation and competitiveness
G Davies, R Chun
Psychology Press, 2003
912*2003
The personification metaphor as a measurement approach for corporate reputation
G Davies, R Chun, RV da Silva, S Roper
Corporate reputation review 4 (2), 113-127, 2001
5282001
A corporate character scale to assess employee and customer views of organization reputation
G Davies, R Chun, RV da Silva, S Roper
Corporate reputation review 7 (2), 125-146, 2004
4572004
Gaps between the internal and external perceptions of the corporate brand
G Davies, R Chun
Corporate Reputation Review 5 (2-3), 144-158, 2002
3512002
Ethical character and virtue of organizations: An empirical assessment and strategic implications
R Chun
Journal of Business Ethics 57 (3), 269-284, 2005
2342005
The influence of corporate character on customers and employees: exploring similarities and differences
R Chun, G Davies
Journal of the Academy of Marketing Science 34 (2), 138, 2006
2292006
The use of metaphor in the exploration of the brand concept
G Davies, R Chun
Journal of marketing Management 19 (1-2), 45-71, 2003
1462003
E-reputation: The role of mission and vision statements in positioning strategy
R Chun, G Davies
Journal of Brand Management 8 (4), 315-333, 2001
1452001
Reputation gaps and the performance of service organizations
G Davies, R Chun, MA Kamins
Strategic Management Journal 31 (5), 530-546, 2010
1372010
Innovation and reputation: An ethical character perspective
R Chun
Creativity and Innovation Management 15 (1), 63-73, 2006
512006
A corporate's responsibility to employees during a merger: organizational virtue and employee loyalty
R Chun
Corporate Governance: The international journal of business in society 9 (4 …, 2009
442009
Employee as symbol: Stereotypical age effects on corporate brand associations
G Davies, R Chun
European Journal of Marketing 46 (5), 663-683, 2012
372012
Ethical values and environmentalism in China: Comparing employees from state-owned and private firms
R Chun
Journal of Business Ethics 84 (3), 341-348, 2009
372009
The effect of merger on employee views of corporate reputation: Time and space dependent theory
R Chun, G Davies
Industrial Marketing Management 39 (5), 721-727, 2010
292010
A Corporate Personality Scale to assess internal and external views of corporate reputation
G Davies, R Chun, RV da Silva, S Roper
5th International Conference on Corporate Reputation, Identity …, 2001
212001
The leader’s role in managing reputation
G Davies, R Chun
Reputation Capital, 311-323, 2009
162009
Strategic management of corporate reputation:: Aligning image and identity.
R Chun
University of Manchester: University of Manchester, 2001
152001
Da Silva, RV and Roper, S.(2003) Corporate Reputation and Competitiveness
G Davies, R Chun
London: Routledge, 0
15
What holds ethical consumers to a cosmetics brand: The Body Shop case
R Chun
Business & Society 55 (4), 528-549, 2016
142016
El sistema no puede realizar la operación en estos momentos. Inténtalo de nuevo más tarde.
Artículos 1–20