| Focus group data and qualitative analysis programs: Coding the moving picture as well as the snapshots M Catterall, P Maclaran Sociological research online 2 (1), 41-49, 1997 | 379 | 1997 |
| The center cannot hold: Consuming the utopian marketplace P Maclaran, S Brown Journal of Consumer Research 32 (2), 311-323, 2005 | 311 | 2005 |
| Researching consumers in virtual worlds: A cyberspace odyssey M Catterall, P Maclaran Journal of Consumer Behaviour: An International Research Review 1 (3), 228-237, 2002 | 215 | 2002 |
| Researching the social web: marketing information from virtual communities P Maclaran, M Catterall Marketing Intelligence & Planning, 2002 | 203 | 2002 |
| Heterotopian space and the utopics of ethical and green consumption A Chatzidakis, P Maclaran, A Bradshaw Journal of Marketing Management 28 (3-4), 494-515, 2012 | 184 | 2012 |
| Critical marketing: Defining the field P Maclaran, C Goulding, R Elliott Routledge, 2007 | 160 | 2007 |
| Critical reflection in the marketing curriculum M Catterall, P Maclaran, L Stevens Journal of Marketing Education 24 (3), 184-192, 2002 | 134 | 2002 |
| Rethinking consumer culture theory from the postmodern to the communist horizon B Cova, P Maclaran, A Bradshaw Marketing Theory 13 (2), 213-225, 2013 | 126 | 2013 |
| Contemporary issues in marketing and consumer behaviour E Parsons, P Maclaran, A Chatzidakis Routledge, 2017 | 125 | 2017 |
| Feminism’s fourth wave: a research agenda for marketing and consumer research P Maclaran Journal of Marketing Management 31 (15-16), 1732-1738, 2015 | 124 | 2015 |
| The (re‐) configuration of production and consumption in empty nest households/families MK Hogg, C Folkman Curasi, P Maclaran Consumption Markets & Culture 7 (3), 239-259, 2004 | 110 | 2004 |
| Analysing qualitative data: computer software and the market research practitioner P Maclaran, M Catterall Qualitative market research: An international Journal, 2002 | 105 | 2002 |
| Body talk: Questioning the assumptions in cognitive age M Catterall, P Maclaran Psychology & Marketing 18 (10), 1117-1133, 2001 | 91 | 2001 |
| I can't believe it's not Bakhtin!: literary theory, postmodern advertising, and the gender agenda S Brown, L Stevens, P Maclaran Journal of Advertising 28 (1), 11-24, 1999 | 89 | 1999 |
| Marketing and feminism: Current issues and research M Catterall, P Maclaran, L Stevens Routledge, 2013 | 88 | 2013 |
| Rhetorical issues in writing interpretivist consumer research MK Hogg, P Maclaran Qualitative market research: an international journal, 2008 | 88 | 2008 |
| Consumption and spirituality D Rinallo, LM Scott, P Maclaran Routledge, 2013 | 86 | 2013 |
| Marketing and feminism in historic perspective P Maclaran Journal of Historical Research in Marketing, 2012 | 82 | 2012 |
| The SAGE handbook of marketing theory P Maclaran Sage Publications, 2009 | 80 | 2009 |
| Postmodern paralysis: the critical impasse in feminist perspectives on consumers M Catterall, P Maclaran, L Stevens Journal of Marketing Management 21 (5-6), 489-504, 2005 | 78 | 2005 |
