| The effects of entrepreneurial orientation and marketing information on the performance of SMEs HT Keh, TTM Nguyen, HP Ng Journal of business venturing 22 (4), 592-611, 2007 | 933 | 2007 |
| Opportunity evaluation under risky conditions: The cognitive processes of entrepreneurs HT Keh, M Der Foo, BC Lim Entrepreneurship theory and practice 27 (2), 125-148, 2002 | 739 | 2002 |
| Corporate reputation and customer behavioral intentions: The roles of trust, identification and commitment HT Keh, Y Xie Industrial marketing management 38 (7), 732-742, 2009 | 685 | 2009 |
| Do reward programs build loyalty for services?: The moderating effect of satisfaction on type and timing of rewards HT Keh, YH Lee Journal of retailing 82 (2), 127-136, 2006 | 319 | 2006 |
| Efficiency, effectiveness and productivity of marketing in services HT Keh, S Chu, J Xu European Journal of Operational Research 170 (1), 265-276, 2006 | 263 | 2006 |
| Brand value creation: Analysis of the Interbrand-Business Week brand value rankings S Chu, HT Keh Marketing Letters 17 (4), 323-331, 2006 | 231 | 2006 |
| Modelling hybrid distribution channels: a game-theoretic analysis SY Park, HT Keh Journal of Retailing and Consumer Services 10 (3), 155-167, 2003 | 203 | 2003 |
| How do price fairness perceptions differ across culture? LE Bolton, HT Keh, JW Alba Journal of Marketing Research 47 (3), 564-576, 2010 | 199 | 2010 |
| Retail customers as partial employees in service provision: a conceptual framework H Tat Keh, C Wei Teo International Journal of Retail & Distribution Management 29 (8), 370-378, 2001 | 193 | 2001 |
| Retail productivity and scale economies at the firm level: a DEA approach HT Keh, S Chu Omega 31 (2), 75-82, 2003 | 191 | 2003 |
| Service Marketing In Asia C Lovelock, J Wirtz, HT Keh, X Lu Prentice Hall, Singapore, 2005 | 178 | 2005 |
| Customer reactions to service separation HT Keh, J Pang Journal of Marketing 74 (2), 55-70, 2010 | 156 | 2010 |
| Brand concepts as representations of human values: do cultural congruity and compatibility between values matter? CJ Torelli, A Özsomer, SW Carvalho, HT Keh, N Maehle Journal of marketing 76 (4), 92-108, 2012 | 154 | 2012 |
| The effects of R&D and advertising on firm value: an examination of manufacturing and nonmanufacturing firms YK Ho, HT Keh, JM Ong IEEE Transactions on Engineering Management 52 (1), 3-14, 2005 | 151 | 2005 |
| Perceptions of culture in multicultural space: Joint presentation of images from two cultures increases in-group attribution of culture-typical characteristics CY Chiu, LA Mallorie, HT Keh, W Law Journal of Cross-Cultural Psychology 40 (2), 282-300, 2009 | 110 | 2009 |
| Understanding and measuring brand love HT Keh, J Pang, S Peng Society for Consumer Psychology Conference Proceedings, Santa Monica, 84-88, 2007 | 108 | 2007 |
| The complexities of perceived risk in cross-cultural services marketing HT Keh, J Sun Journal of International Marketing 16 (1), 120-146, 2008 | 99 | 2008 |
| Exclusionary reactions to foreign cultures: Effects of simultaneous exposure to cultures in globalized space CJ Torelli, CY Chiu, K Tam, AKC Au, HT Keh Journal of Social Issues 67 (4), 716-742, 2011 | 92 | 2011 |
| The effects of advertising and brand value on future operating and market performance LL Eng, HT Keh Journal of Advertising 36 (4), 91-100, 2007 | 91 | 2007 |
| Services marketing in Asia: managing people, technology, and strategy CH Lovelock, J Wirtz, HT Keh, X Lu Prentice Hall, 2002 | 89 | 2002 |
Chi Yue CHIUFaculty of Social Science, Chinese University of Hong KongDirección de correo verificada de cuhk.edu.hk
